It has been said that those who are considering vacation travel to the great, golden state of California really have an underlying desire to “be Californians,” even if it’s only for the brief time that they are vacationing there. As a result, more and more potential California vacationers are looking to the state’s completely redesigned travel and tourism website to help them learn all about becoming a “temporary Californian.”
The state of California has an official department, or commission, that is structured to help promote and encourage people to travel throughout the vast state to take in all of the sights and wonders of the many tourist attraction destinations. It is the California Travel and Tourism Commission, or CTTC, which began promoting the idea of calling vacation travel visitors “Honorary Californians.”
The essential idea of this nomenclature is to encourage tourists to do much more than just visit the various tourist destinations. Instead, the California Travel and Tourism Commission wants vacationers to embrace the full experience of California’s easygoing, laid-back lifestyle and soak up the culture just like a local.
The CTTC has put together an extensive website. The impressive online presence is an attempt to compete aggressively for the attention of those planning to travel and who are looking for vacation ideas, for the ideal family vacation and great tourist destinations. They have provided an online tourism and travel guide that is intended to help potential visitors to the state to fall in love with the destination even before they arrive.
The CTTC website has gone a long way in accomplishing this goal by giving the website visitor a great deal of information about the “must see” tourist attraction options, as well as highlighting the many world renowned landmarks around the state. And, if that were not enough, there is also extensive revelations about “inside scoops” that further give people insights about where to go and what to see to make the vacation travel visitor feel even more connected and like a Californian, honorary or not.
And, true to the very image of style, fun and uniqueness, the state’s website provides all of this information, and much more, in a way that is visually appealing, engaging, and fun. This approach certainly helps to set the stage for the California experience and helps to draw people in and retain their attention. In the highly competitive world of travel tourism, this is very important and the consensus is that the CTTC has done a very good job at providing a compelling tourist guide.
From where to gingerly sip a trendy drink at a casual Los Angeles hideaway, to catching the rays on a sun-baked San Diego beach, to soaking up the high life at a posh Napa Valley spa, the California Travel and Tourism Commission’s website, at “Visit California”, has captured and cataloged the local California hotspots and revealed hidden state treasures. For travelers who like to pre-plan their itinerary, the site even offers an extensive menu of trip ideas, complete with Google maps.
In countries around the world, the importance of travel and tourism for national economies is evident from the contributions the sector makes. Taken as a whole, this industry employs over 100 million people directly and a similar number in related jobs, contributing a whopping 9 percent of global GDP, or $6 trillion. A closer look at the statistics from institutions such as the World Economic Forum also reveals that 10 percent of all jobs globally are in this sector, and there are logical explanations why certain countries have succeeded.
Analysis reveals that Europe is in the lead in travel and tourism, and all the top ten countries are from the region. Switzerland leads the pack for a number of reasons. Firstly, its infrastructure is second to none and facilities related to the sector are top notch, including staff. Secondly, the country has a reputation as having the best hotel management schools in the world. Thirdly, Switzerland’s environmental policies are of a very high standard, heavy emphasis being placed on sustainability. This forward thinking has been emulated by countries such as Germany, Austria, Spain, France, Sweden, and the United Kingdom.
Investment in the travel and tourism sector cannot be overemphasized, and in Africa, this is clearly evident in a number of countries. The ratio of investment in the industry to GDP in Seychelles is the second highest in the world, and in Kenya, high government spending on destination marketing has seen the industry grow to be the top foreign exchange earner. This continued investment suggests that the industry continues to develop and has not reached stagnation. In essence, this is an immensely important industry and any country that wants to boost its economy must seriously consider high investment in the sector, particularly since even in times of recession, job growth is seen to be on the rise and can be an attractive argument to increase investment.
Many aspects of a country can set it apart, making travel and tourism a very viable option; the lifestyle of the people, their traditions and customs, culinary culture, wildlife, landmarks, and more that can be said to be truly unique. After all, traveling is all about new experiences, and as long as mankind thirsts for these new experiences, this industry will continue to grow, and no doubt countries should take advantage of the huge and enormous potential within their shores that is unlimited in every respect.
The field of travel and tourism requires a special knowledge of hospitality mixed with the desire to work with various people assisting them in their vacation and travel needs. The skills needed to work in this field can be obtained through an accredited online school or college. You can choose to study a specialized area of the field or gain knowledge of every aspect. Online career preparation options include earning an accredited certificate or degree, and training can be completed from home without jeopardizing you current employment or lifestyle.
There are numerous career options to choose from when looking to enter into a profession in travel and tourism. Online studies can help to prepare you for an exciting career in travel and tourism or hospitality. You can seek out a career as a:
When pursuing a career in this field you should make sure the educational program you choose carries full accreditation. This will help you to gain the quality education you need and deserve.
Depending on the career you wish to enter, you can expect to study a variety of subjects. Coursework will relate to the career and level of education you choose to pursue. Studies may consist of courses in bookkeeping, sales techniques, reservation systems, accounting, cruise line information, travel destinations, and much more. You can prepare for a career working with various people to plan and create the travel experience they desire. Training online will give you the leisure to study when it is convenient for you. Training in this exciting field will help you to obtain the skills needed to pursue the employment you desire.
You have the option of choosing to obtain an accredited online certificate or degree, by enrolling in the school or college that fits your personal needs and goals. Online career preparation is available to prepare you for the career of your dreams. You can choose to gain an accredited:
The level of education you choose to pursue will help decide the length of time you will need to spend on coursework and training. Accredited certificates and diplomas can range anywhere from six months to one year. Obtaining an associate level degree will require two years, and a bachelor program can take four years to complete. Completion of a master level degree training program will require an additional two years of online study.
A lot goes into traveling outside the actual trip. The plan to get to a destination is only a small detail when compared to the overall experience of a vacation or business trip. Online colleges offer training in travel and tourism for the individual who wants to think and do all the necessary things that go into planning a trip. Prospective students can earn a degree online and be working with clients to help them get the most of their money when traveling.
There are a variety of benefits from attending school online.
Learning from a distance allows individuals to choose their study pace and take classes inside the comfort of their own home.
Online schooling in travel and tourism permits students to study on days that are set by them not the college or program.
Students have the ability to complete all the phases of education without the hassle of commuting to a campus everyday.
This is a high advantage for disabled individuals who are unable to commute to a campus and attend classes.
More colleges and universities are adding online degree programs in travel and tourism, which is enabling students to gain a better education with higher degree choices than a certificate program or associate’s degree.
Prospective students have numerous choices when it comes to education programs. Students have the option to gain an education from accredited online colleges and universities starting at an associate’s degree in travel and tourism to a master in business administration for hospitality and tourism management. The opportunities for students to gain an online education in this field is widening and programs are preparing students in numerous ways. Through coursework students will learn about:
An online degree in this area could provide the best career preparation and have graduates working in many different aspects of travel and tourism.
Travel agents have more responsibility to their clients than just booking travel and securing them a discount. The job description for a travel agent encompasses the entire trip whether it’s for leisure or business. A travel agent will arrange:
Whatever a client is looking for in regards to their trip a travel agent will spend time getting the best discounts, looking up travel packages, and exploring what activities the destination has to offer their client. Along with the above responsibilities an agent will be the number one source on things like the weather, local customs for international travel, site attractions, money exchange rates, and more.
A new trend is developing for individuals who gain a travel and tourism degree through an online school. More students are becoming specialists in a particular area. Meaning they are choosing to become highly knowledgeable in one area like a culture, destination, or interest. This type of travel and tourism agent is particularly useful for clients who are traveling internationally. Becoming a specialist will require the student to learn the customs and in some cases the languages of a chosen location. With increasing demands on travel agents from their clients, gaining a degree in the field is becoming extremely important.